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Security and Privacy

Keeping your account information safe is very important to us. View our security practices as well as some pointers to help keep your account secure.

Website Security

Zions Direct is committed to helping protect the security of your accounts from unauthorized access. Your information is stored behind a secure firewall and all sensitive information is communicated to our servers using 256-bit Secure Socket Layer encryption.

Zions Direct servers use cookie technology to help ensure your account's confidentiality, and to make it easier for you to navigate through our site.

Two primary types of fraud that our customers need to be aware of are email fraud and online fraud. Understanding how ill-intentioned persons may try to obtain your personal information and how you can protect yourself against it is essential. If you ever feel an email or website that appears to be from Zions Direct is fraudulent contact us immediatly.

Email Fraud

Fraudulent email messages try to obtain your personal and financial information, such as an account number, social security number, or password, by asking you to reply directly to the email or to link to a phony website that appears legitimate. Regardless of the method used, you will eventually be asked to provivde personal, financial or account information.

Identifying Fraudulent Email Messages

It is not always easy to distinguish fradulent email messages. You can identify these emails by looking for the following characteristics:

Immediate Request

These emails will often ask for an immediate response to the email sent. For example, the message may tell you your account will be closed if you fail to confirm, verify or authenticate your personal information immediately. Never click on a link in an email message that asks you to provide sensitive personal, financial or account information.

Typos and Other Errors

Fraudulent emails or websites may contain typographical or grammatical errors. The writing may also be awkward, stilted or inappropriate. The visual or design quality may be poor.

General Greetings

Bogus emails often provide a general greeting and do not identify you by name, for example "Dear client."

Online Fraud

Fraudulent websites are created to look like real websites. Their intent is to mimic a similar website in appearance with the hope that you will trust the site and input your personal information. Creating phony web sites is easy to do. There are a few additional precautions you can take as a consumer to protect yourself from online fraud.

Here are a few ideas to help:

  • Always log off websites or secure areas of websites for which you use an ID and password to enter.
  • If the website you are visiting is asking you for personal account information, open a new browser window, enter the website (e.g. in the address bar, and check to see if you must actually provide the information that the previous site was requesting.
  • Frequently monitor your account activity. Be aware of what types of securities and number of shares you have in your account so that you can be alerted when investments or funds are tampered with.
  • If you are concerned that you responded to a fraudulent email or website request from Zions Direct, report the fraud immediately to Zions Direct and change your password.
  • If you are asked to update or verify personal or Zions Direct account information, contact Zions Direct.
  • Never give out your account information or passwords to anyone.
  • When your computer is not in use, shut it down or disconnect it from the Internet.


Understand how Zions Direct collects and uses your personal information.